Description
This course will teach you how to create, manage, and optimize effective online advertising campaigns using Meta’s platforms, such as Instagram and Facebook. You will learn how to use the Meta Ads Manager, tools, and features to reach your target audience, achieve your marketing goals, and measure your results. You will also gain hands-on experience by creating your own Meta Ads account and launching your own campaigns
Course Objectives
- Explain the benefits and challenges of online advertising and how Meta’s platforms can help you succeed
- Identify the different types of Meta Ads campaigns and choose the best one for your business
- Set up your Meta Ads account and navigate the Meta Ads Manager interface
- Conduct audience research and create effective ad creative and landing pages that match your audience’s needs and preferences
- Apply bidding strategies and budget management techniques to optimize your campaign performance
- Use Meta Ads tools and features to monitor, analyze, and improve your campaign results
- Prepare for the Meta Certification exams and showcase your skills to potential employers or clients
Delivery: Online – Weekdays & Weekends
Duration: 1 Month
Pre-requisite:
